Got  Prospect Engagement?

Lisa Wynn –  is the founder of Artisans Press, a full service boutique  Marketing & Social Media company located in in Greensboro, NC, and Washington, DC. A  passionate business change agent, creative brain, niche finder, a born networker, speaker and writer, Lisa specializes in  branding strategies and in getting the word out through the media and web marketing as your personal Prospect Engagement Specialist. As a  freelance consultant and serial Fempreneur,  she  understands what it’s like out there. “I  have no overhead, vacation time or benefits, save for the fact that I can technically work in my PJ’s with a Starbucks in hand. Here are some other reasons to outsource your marketing needs” says Wynn.

• I am less expensive to work with—freelancers do need to pay their bills and keep food on the table, but we know our worth on your project. With a large design firm, you pay for the option to hire any and all of their specialists, as well as the luxury of having such a large amount of specialists to work with, whether you actually work with them or not. Freelancers charge you for their expertise. Period.
• I work directly with you—when you call a freelancer, you speak with the designer directly. When you set up a meeting, you meet with the designer directly. When you have a question regarding your project, you ask the designer directly. In short, there is no verbal labyrinth of secretaries, interns, marketing coordinators, copywriters, and designers. Your questions can be answered by the same person doing all the work on your design project.
• I network for you—I’ve already mentioned that you pay for what you get with a contracted guru, instead of paying for what you can get. Part of that advantage is that you are not limited to just the knowledge and expertise of the freelancer, but the knowledge and expertise of the programmers, copywriters, and computer science specialists you need. The difference is, you only pay for them when you use them.
• I SO know my schedule—when you begin a project with a freelancer, you will be given an accurate time-line of when your project will be completed. A freelancer can let you know during that initial meeting if they are free to get started today, or if they are available within the next week, or the next month. You will not be dragged in by a promise and then left wondering when the project will begin.
• I am not chained to a desk—because of our flexible schedules, freelancers are able to get out and enjoy life when they are not working. This returns back to your project, because they are able to get up and move around for inspiration instead of staring at the fabric walls of a cubicle waiting for the creative spark.
• My hours vary—though it is important to keep regular hours during the day so others can reach me, my actual work can get done at anytime, unless I am out buying shoes. I will not answer the phone. This helps not only meet your deadlines, but again with the creative spark, since I don’t worry about being lucky enough to get inspired inside the office.
• I chose to be a freelancer—at one time, freelancers were large design firm minions. We worked 9–5 during the slow times and 7–whenever during the busy times. We watched the internal workings of these design firms, and chose to branch out for ourselves to get to the root of what our clients will need: designs that work. In short, freelancers are the same as designers inside large corporations with one significant differences: freelancers want to work with our clients and not just for our clients.

OTHER STUFF

A connection enthusiast, she is also a lover of all things networking as co-founder of the popular North Carolina woman’s business group called Hell on Heelz.   Please search the group and join as a fan on  Facebook and Linkedin.Also the founder of Artisans Cup, a national loose leaf  tea company in 2003 which offers custom flavoring, blending and private labeling.

Artisans Press has contributed in  writing and speaking on several Radio and Television shows such as Sirius Satellite Radio with Judith Regan in NYC, FOX News, and as a contributing author to Chicken Soup For The Soul. We have been featured  in: Forbes.com, CNBC, Southern Living, NC Signature,  Southern Lady, Amazon.com, Allbusiness.com, with over 40 published business articles. Our BLOG has been the subject of two humorous morning drive radio shows with books in progress- “Hell on Heelz; A Fempreneurs Guide To Finding Her Business G-Spot” and “Exorcism and Pound Cake; A Childhood With Jesus,” both pending publication.